The heading Hip-Hop tells us this is for people who like loud and base-line music. The picture of THE GAME adds to the theme of Hip hop as he is a well recognised in the music industry. Using famous ppl always a good idea! Capital lettes are used to emphasise the messeage they are trying to put accross. there are only a few colours used a mixture of Reds, whites, yelows and blues. This tells us it is a magazine for all ppl. Putting a free CD inside makes ppl want to buy the magazine a good way of advertising.The use of alignement adds to the proffessionalism of the magazine making it presentable.(not much text usesd - short concise and to the point info)